Favorite type designer Mark Simonson has some written a series about the use and misuse of typography on TV and in movies, under the collective title Son of typecasting.
The last piece is about the type in favorite TV-series Mad Men.
See also his first article on the subject: Typecasting: The Use (and Misuse) of Period Typography in Movies, and while you at it – take a look at his typefaces.

Did you notice that in the final scene of the latest episode of MM they played the signature tune from classic skånic comedy show Birger Ballongen Bengtssons bravader?
Posted by: fredrik | October 08, 2008 at 10:00 PM